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What is your ‘Why’?

We are excited to launch the #VasaRippleEffect campaign.

This campaign strikes to the very heart of what gets us out of bed in the morning to do the sports we love. We want the Vasa community to share, connect and live better lives.

At Vasa, we believe in “the power of why.” We believe people can achieve the extraordinary when they know and live their why. And, we believe that if people share ‘why’ they do their sport, it will make them better athletes & coaches—and thus, better people—which produces a positive ripple effect on others.

As you know, this company was founded on a simple premise—a powerful promise—that has sustained us for over 25 years: help athletes & coaches perform better. That’s why we do what we do. That’s what gets us out of bed in the morning. That’s our “why.”

With that, we invite you to join the new Vasa community by liking us on Facebook and following us on Twitter. Connect with like-minded people, share your Why—and experience the #VasaRippleEffect!